Get to know DCM

By: Brian Covert October 2, 2018 15 1353

When our company restructuring was announced in 2017, Distribution Channel Management (DCM) became yet another new Cook acronym for everyone to learn.

So what is DCM?

DCM Vice President Christina Anné, left, interviews DCM Global Director of Finance Cristina Santamaria for one the operational unit’s Meet the DCM Leader videos. The full series of interviews is available below.

The DCM team formulates the strategy for the distribution channels of Cook Medical products. Much like our internal sales teams, who get products to hospitals in countries like the US and Australia, DCM and the divisions work hand-in-hand with distributors in “indirect” markets—countries, regions, and areas where we don’t have direct sales teams. This group is made up of over 600 distributors in more than 100 countries around the globe, and represents about 30% of Cook’s global revenue annually.

While Vascular and MedSurg look after the products and pricing, DCM focuses on the “how”—contracts, communication, operations, logistics, and more—all in strong partnership with the divisions. And there is certainly a whole lot more to it.

If you’d like more information, send us an email at Distributor.Communications@CookMedical.com.

Now that you know a bit of the what and how of DCM, here’s some of the “who.”

In this video series, which has been translated into 10 different languages (click here for the translated versions), you can get to know the directors of DCM in an “on-the-go” style, hosted by DCM Vice President Christina Anné.

By: Brian Covert Southpaw • Word Nerd •  Dork • Camera Geek • Lazy Runner • Proud Dad • Lucky Husband
15 Comments
  1. Well done !!
    Nice way to introduce leaders we are working with…
    Looking forward to see some of them soon in Paris 🙂

  2. Very creative way in introducing the team. Nice work! This is an exciting opportunity that allows Cook’s product more accessible in different regions. Looking forward to hearing future updates from the team!

  3. I have enjoyed listening to and watching each of these videos. It sounds like this new team has big plans. DCM is going to be a great asset to all Cook Companies. Looking forward to hearing more about it in the future…….keep us posted.

    1. Thanks for your comments, Pam. We’ll be sure to keep everyone updated about DCM with future blog posts like these. =)

  4. Love the personality profiles and the snapshot into DCM. Well done! Someone better lock down Christina’s contract before she takes her show into primetime.

  5. Really like the carpool karaoke theme. Videos are are a good way to meet the Directors and learn their overall responsibilities.

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